When she was 15 years old, she was discovered in the audience of the "Search for a Supermodel", an Australian television show. At the age of 16 she was selected by Anna Wintour (fashion editor) to feature in the "It Girls" of the supermodel world.
Gemma Ward was born November 3, 1987, in Perth, Australia.
In July 2007, earning at an estimated total of $3 million in the past 12 months, Forbes named her tenth in the list of the World's 15 Top-Earning Supermodels after Daria Werbowy, Karolína Kurková, Natalia Vodianova, Carolyn Murphy, Alessandra Ambrosio, Adriana Lima, Heidi Klum, Kate Moss,and Gisele Bündchen.